Lets see what advertising brings into our lives: near free world class cricket, email, facebook, newspaper (yup, it not the 3 bucks you spend on it), all media actually, those brands you love, that overflowing cupboard when we need a fraction, the politics we think, the packaged foods that bring bad health, the lies we live with (remember when Dalda was good for the heart and called trans fat today), the cigarettes we smoke, the alcohol we drink... after all advertising is sometimes more entertaining than the movie, the concerts we go for....
Advertisers have got us by the neck and are driving us to the fast lane. Advertisers/companies tell media what to write or produce(hey I was there doing this), tells politicians what policies to make, tells economists what theories to teach all the way from Harvard down...
I hope we all feel the pressure of selling our time and health to these companies and support the small and the slow- the organic farmers, the dastakars, the local stuff, the essential stuff...
Small is indeed beautiful.
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